![](https://cdn.myportfolio.com/e3bcd5283d331abeb27fcf2db38c7da1/a4e40ed6-b4b6-4563-ae4f-9e6930a0472f_rw_1200.png?h=a012022573733a6ca0b57e1e906a2a26)
Rebranding of a North American manufacturer's representative, changing from the partner-centric 'Owen & Singer Inc.' to a name suited for future succession or sale.
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Digital + Analytical. Brand development for an online marketing agency start-up.
![](https://cdn.myportfolio.com/e3bcd5283d331abeb27fcf2db38c7da1/f54c2f8f-0743-46df-80ea-f48d2145ad54_rw_1920.png?h=8c2e603728e1cea35cc1cfed42d3da44)
Rebranding of software development company Priority Automation Inc.
![](https://cdn.myportfolio.com/e3bcd5283d331abeb27fcf2db38c7da1/eb8a48f0-36b6-4661-a698-5b03926c4468_rw_1920.png?h=7c6f8bde591a2c309e47a627322089fd)
A line of performance-enhancing athletic compression wear for client Dryworld Industries.
![](https://cdn.myportfolio.com/e3bcd5283d331abeb27fcf2db38c7da1/d5717fec-83d4-4ed2-94d6-fedea8baca97_rw_1920.jpg?h=b8c5cf712a81c756131554c1cd673260)
For software company Digital Cavalier, product branding for a proprietary algorithm that individualizes content delivery for media publishing websites.
![](https://cdn.myportfolio.com/e3bcd5283d331abeb27fcf2db38c7da1/4224a709-cbcb-433e-9941-fc3dbf1c1fbd_rw_1920.png?h=1726cdeeb28a995f638cc02a64c2eafd)
An ultra-light soccer boot from Dryworld Industries utilizing a thin carbon fibre fabric used in the aerospace industry. BARE from barefoot + FUTA from the Brazilian/Portuguese futebol.
![](https://cdn.myportfolio.com/e3bcd5283d331abeb27fcf2db38c7da1/4efe1c1c-22bd-4017-a1d3-3a31a8d47269_rw_1200.jpg?h=84598da9581dc829b608b261af0dd95b)
Rebranding of the 1994 Victoria Commonwealth Gamed Legacy Fund, whose mandate is to manage legacy monies to support elite athlete performance.